Our Story

Two sisters. One mission. A lifetime of stories woven into the heart of Fresh Africa.

Born in Africa and raised in Auckland, New Zealand, the founders have lived many lives—immigrants, refugees, expats. Yet no matter where they went, Africa remained their home, their heartbeat. They made it their purpose to share the natural goodness of their homeland—and the world—with those who seek it.

Fresh Africa isn’t just a business; it’s a bridge. A connection between the hands that cultivate the land and the people searching for nature’s true nourishment. By sourcing directly from farmers across Africa and beyond, every product is hand-selected, meticulously researched, and delivered in its purest form. No additives. No preservatives. Just as nature intended.

Fresh Africa is dedicated to sharing the world’s most powerful superfoods—ingredients that have sustained generations, enriched cultures, and promoted wellness for centuries. From remote villages to lush farmlands, the brand ensures that health-conscious individuals have access to nature’s finest, always honoring the people and traditions behind every harvest.

For those who believe in the power of natural products, Fresh Africa is more than a brand—it’s a movement. A tribute to the land, the farmers, and the gifts of nature. A promise to always deliver pure, honest nourishment straight from the source.

From the world’s farms to your soul—this is Fresh Africa.